Trevor Owens met Obie Fernandez on a cold winter weekend in Chicago. The latter cheekily strolled into one of the first Lean Startup Machine (LSM) workshops without even bothering to register. They established a quick friendship and Obie became an advisor to Trevor's fledgling startup a few months later. The two even became roommates for awhile, when Obie spent the first half of 2011 living in NYC. Over the course of 2011 and 2012, with Obie's help, Trevor drove LSM to tremendous worldwide growth, training over 25 thousand students around the world to apply Lean Startup methods to their own startup ambitions. In January 2013, Obie formally joined LSM as Co-Founder and CTO, to help propel the firm to new heights. They subsequently were accepted to the prestigious Techstars accelerator program and raised $1.5M in venture capital funding.

The Lean Enterprise presents foresight into the next dramatic evolutionary step in the Lean Startup saga. Using practial real-world knowledge gleaned from their wide-ranging application of Eric Ries's methods to enterprises both small and large, they present a vivid step-by-step handbook for those who want to pursue innovation outside of the startup world.

Trevor is an entrepreneur and thought leader on Lean Startup methodologies. He's the Founder & CEO of Lean Startup Machine, an innovation education company that has helped thousands of individuals at organizations including Google, Salesforce, News Corp, Intuit, and others, start hundreds of new businesses on five continents. He is active in the community as a coach for the White House's Innovation Fellows program and as a featured guest speaker at Princeton & Columbia University.

Obie is a widely recognized technology leader and frequent speaker at industry events. He is Addison Wesley's Series Editor for the bestselling Professional Ruby Series and a serial entrepreneur. Prior to founding LSM and his iconic web agency, Hashrocket, Obie spent years as a senior consultant at ThoughtWorks, specializing in complex custom enterprise software projects. He has been hacking computers since he got his first Commodore VIC-20 in the eighties, and found himself in the right place and time as a programmer on some of the first Java enterprise projects of the mid-nineties.

Trevor Owens met Obie Fernandez on a cold winter weekend in Chicago. The latter cheekily strolled into one of the first Lean Startup Machine (LSM) workshops without even bothering to register. They established a quick friendship and Obie became an advisor to Trevor's fledgling startup a few months later. The two even became roommates for awhile, when Obie spent the first half of 2011 living in NYC. Over the course of 2011 and 2012, with Obie's help, Trevor drove LSM to tremendous worldwide growth, training over 25 thousand students around the world to apply Lean Startup methods to their own startup ambitions. In January 2013, Obie formally joined LSM as Co-Founder and CTO, to help propel the firm to new heights. They subsequently were accepted to the prestigious Techstars accelerator program and raised $1.5M in venture capital funding.

The Lean Enterprise presents foresight into the next dramatic evolutionary step in the Lean Startup saga. Using practial real-world knowledge gleaned from their wide-ranging application of Eric Ries's methods to enterprises both small and large, they present a vivid step-by-step handbook for those who want to pursue innovation outside of the startup world.

Trevor is an entrepreneur and thought leader on Lean Startup methodologies. He's the Founder & CEO of Lean Startup Machine, an innovation education company that has helped thousands of individuals at organizations including Google, Salesforce, News Corp, Intuit, and others, start hundreds of new businesses on five continents. He is active in the community as a coach for the White House's Innovation Fellows program and as a featured guest speaker at Princeton & Columbia University.

Obie is a widely recognized technology leader and frequent speaker at industry events. He is Addison Wesley's Series Editor for the bestselling Professional Ruby Series and a serial entrepreneur. Prior to founding LSM and his iconic web agency, Hashrocket, Obie spent years as a senior consultant at ThoughtWorks, specializing in complex custom enterprise software projects. He has been hacking computers since he got his first Commodore VIC-20 in the eighties, and found himself in the right place and time as a programmer on some of the first Java enterprise projects of the mid-nineties.